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Guide for Daraz Sellers

Daraz 12.12 Seller Checklist for Pakistan (2026)

Updated

Short Answer

To prepare for Daraz 12.12 as a seller, find this year's dates and sign-up window in Seller Center, check your margin after discounts and fees, confirm stock, prepare labels and packing early, expect more returns, and plan to check your payout statement afterwards. Use the checklist below, with the dates Daraz publishes.

To prepare for Daraz 12.12 as a seller: find this year's dates and sign-up window in Seller Center, check your margin after discounts and fees, confirm stock, prepare labels and packing early, expect more returns, and plan to check your payout statement afterwards. This page is a checklist, not a list of Daraz rules. Daraz sets the dates and the terms, so each step below tells you what to check rather than inventing a number.

When Is Daraz 12.12 and When Must I Register?

We do not yet have official 2026 dates. For reference, last year's 12.12 Grand Year End Sale ran from 8 PM on 11 December to 18 December 2025, as reported by ProPakistani. Do not assume the same schedule.

Do this now: open the campaigns area in Seller Center and note, for each store, the sign-up deadline and the rules for your categories. Write the deadline in your calendar.

Is My Price Still Profitable After Discounts and Fees?

This is the step that decides whether a sale makes money. A campaign price is lower, but your commission, payment fee and shipping still apply.

  1. List the products you plan to put in the campaign.
  2. For each, take the campaign price, subtract the Daraz commission for its category, the payment fee, shipping charges, your cost and packing.
  3. Drop or reprice anything that ends up at a loss or a margin you cannot live with.

Commission rates are in our Daraz commission list. You can run the numbers with the Daraz profit calculator, and our Daraz seller fees guide explains what each line on a statement means.

How Much Stock Should I Keep?

We will not give a multiplier, because there is no honest universal one. Use your own data.

  • Look at how your best products sold during last year's 12.12 and during 11.11 this month.
  • Make sure nothing in the campaign can sell out or go negative in the first hours.
  • If you have several stores selling the same product, decide which store carries the stock.

Out-of-stock orders cause cancellations, and that costs you more than a missed sale.

How Do I Prepare for a Spike in Orders?

  • Stock your packing material before the sale starts, not during it.
  • Check your printer, paper and label size. See Daraz shipping label size.
  • Decide who packs and who hands parcels to the courier, and how often.
  • Keep a short list of orders that are late or stuck. Our orders and returns page describes a Needs Attention list for this.
  • Labels that show the product name and quantity reduce wrong parcels. See Daraz labels.

How Do I Handle Returns After 12.12?

Expect more returns than normal weeks, and plan for them before the sale. Keep photos and packing proof for valuable items, and know where to start a claim. Read our guide to the Daraz return claim form so you are not learning it under pressure. Daraz sets the claim rules and deadlines, so check them in Seller Center.

What Should I Do in the Week After?

  1. Reconcile your payout statements with your own order records. See Daraz payouts, statements and fees.
  2. Check that campaign discounts and fees on the statement match what you expected.
  3. Note what sold, what did not, and what went wrong, for next year.

Payout timing is set by Daraz, so check the dates on your own statements.

How Can Multi-Store Sellers Prepare?

I run 14 Daraz stores, and campaigns are where multi-store work hurts most, because every task repeats per store. A few ways to cut that:

  • Make one master list of campaign products and decide which store sells each.
  • Keep stock and prices consistent across stores. See stock and price sync.
  • Join campaigns in every store without repeating the clicks. See campaign auto join.
  • Look at orders, returns and payouts for all stores on one screen. See managing many Daraz stores.

Quick Checklist

  • Found the 2026 12.12 dates and sign-up deadline in Seller Center
  • Margin checked for every campaign product
  • Stock counted and assigned to stores
  • Packing material, printer and labels ready
  • Return and claim process understood
  • Payout reconciliation planned for the week after

Questions

When is Daraz 12.12 in 2026?

We do not have official 2026 dates yet. Last year's 12.12 ran from 8 PM on 11 December to 18 December 2025, according to ProPakistani. Check Seller Center for this year's campaign dates and sign-up window rather than assuming the same schedule.

How do sellers join the 12.12 campaign?

Campaign sign-up is done in Seller Center under Daraz's campaign pages, with products and prices that meet the campaign rules shown there. Rules and deadlines are set by Daraz and change each campaign, so read this year's page before you submit.

Do I pay extra fees during 12.12?

We have not found an official statement of extra campaign fees. Your normal commission and fees still apply, and campaign discounts or vouchers can change your net price. Work out your margin per product before you join, and check the campaign terms in Seller Center.

Can I join campaigns across several stores at once?

Doing it by hand means repeating the same clicks in every store. Seller's Revolution has campaign auto join on its Elite and Royal plans: it previews what would be joined, then signs up and shows what was joined or skipped. It signs up only; it does not change your prices.

What should I do after 12.12 ends?

Watch for returns, file claims where you have a valid case, and check your payout statement against your own order records. Payout timing and rules are set by Daraz, so check your statement dates in Seller Center.

Sources

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